In about five more weeks, a new discount grocery store will open in the Overlook Shopping Center, just down from Ross and Target. The grand opening is scheduled for November 14, and the community is invited to attend.
Foodmaxx replaces the former Save Mart, and will feature a pharmacy. It is part of the privately owned and operated Save Mart Supermarkets family of stores, and the first one opened in 1989.
"We are very excited to introduce the Watsonville community to our newly enhanced FoodMaxx store. We will be able to provide the same high quality products our shoppers enjoyed at Save Mart along with very competitive prices to help stretch their food budget," said Alicia Rockwell, Director of Public Affairs & Communications for Save Mart Supermarkets.
According to the Save Mart Supermarkets corporation, the new grocery store will guarantee the lowest prices, with a focus on being the most inexpensive grocery store in town.
It will compete with the Grocery Outlet Bargain Market which opened in 2010, and is located just down Main Street.
According to Save Mart Supermarkets, the new Foodmaxx will feature the same "no-frills warehouse" layout with low shelving, an open shopping pattern, and easiy in and out access complete with both self-check and manned checkstands.
Foodmaxx will also be participating in Save Mart's "SHARES" program, where organizations earn money back on their purchases by being part of the program.
What is your favorite place to buy groceries in Watsonville? Will you shop at Foodmaxx?