Business & Tech

New Warriors Team Name, Logo and Arena Name Released

The Santa Cruz Warriors will start play this fall at Kaiser Permanente Arena.

The Golden State Warriors announced a new name for the D-League team coming to Santa Cruz and a name for the tent-arena it will play in.

The team will be the Santa Cruz Warriors and the arena will be named for Kaiser Permanente.

For any basketball fan at the Crow's Nest in Santa Cruz on Tuesday, lunch was a thrill. It's not every day that Jerry West, arguably one of the 10 greatest basketball players of all time, provides the soundtrack to your meal.

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He told a collection of stories from his playing days and explained to local business heavyweights and members of the media why Santa Cruz County should be excited about professional basketball coming to town.

West is a part owner of the Golden State Warriors and is among the team's top consultants. Along with other front office members, West was in town for a meet and greet to stir up buzz for the Santa Cruz Warriors, who will begin playing in a temporary arena in downtown Santa Cruz this winter. 

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West and company unveiled the D-League team's brand new logo at the event. Get the first, exclusive look at the new Santa Cruz Warriors logo above. 

They also announced that they have partnered with Kaiser Permanente. The new building on Front Street will be the Kaiser Permanente Arena. 


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