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VOTE Dreaming Big, Annexation Plans Come Before Council

Daniel Dodge believes the right parcel of land will bring Costco to Watsonville.

The Watsonville City Council will talk about the viability of annexing an 80-acre parcel of land south of West Beach Street and east of Highway 1, an effort that one city leader believes could draw large companies to the city.

City Council Member Daniel Dodge thinks adding the acreage to the city as retail commercial space could attract businesses such as Costco to the area, creating jobs and funnelling sales tax revenue into Watsonville. He wrote about his vision in an editorial published in the Santa Cruz Sentinel on Jan. 29.

City staff pulled together the information to go over Dodge's proposal, but isn't recommending any action.

The original Riverside Drive annexation, first brought up about 15 years ago, included four parcels that comprised 216 acres. At the time, it was estimated that developing those lands could create 3,500 jobs.

Of those properties, only has been added to the city limits but has not been developed. The three other sites have not been annexed.

Dodge believes adding the 80 acres known as the Sakata-Kett parcels will be a boon for the city, providing jobs and tax revenue that would support public safety and youth programs. He wrote:

With this land in the city limits, we would be in an excellent position to attract Costco and other businesses to Watsonville. Costco has expressed interest for a long time in bringing a store to Watsonville .... We could stop sending all of our tax dollars to other cities such as Santa Cruz, Gilroy and Salinas.

Right now, the land is devoted to agriculture and at least one person has objected to the change of use.

"Building on farmland at this point in history is extremely short-sighted," Sam Earnshaw wrote to Watsonville Mayor Eduardo Montesino. "You may not know that the Sakata-Kett sigte is one of the most productive pieces of farmland on earth because of its mild climate and its deep and fertile soils .... Sprawling onto farmland is not a popular land use practice."

Although the city staff report on the issue recommends taking no action on the issue but pointed out that city council members can use the initiative process to bring matters to a public vote.

The city council will debate this annexation issue at Tuesday evening's meeting. The council also will be asked to allocate housing funding to an eviction-prevention program and approve the rental agreement for Props, the new restaurant planned for the The meeting is at 6:30 p.m. in the city council chambers, fourth floor of the Civic Plaza, 275 Main St.

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jessica hernandez February 14, 2012 at 06:13 PM
Why would u want to open up a Costco? Leave our fields alone. Why would u want to take they're jobs away from them? I defenitly vote no on Costco for Watsonville!
Jennifer Squires February 14, 2012 at 06:22 PM
Costco would just be the goal. There's no company lined up to build in Watsonville at this point, at least no proposal that's been released publicly.
Cathy P. February 14, 2012 at 06:56 PM
Costco -and most any other retail- could bring jobs with better pay, increase our tax base, increase shopping opportunities, and give Watsonville substantially more political influence in the county. I say why not, it's worth a try.
Kim Garcia February 14, 2012 at 07:27 PM
This would finish off down town,what little is left. If whatever company does move in where to leave we would never be able to fill the space just like the gotchalks building in down town.
Cathy P. February 14, 2012 at 07:46 PM
Actually, retail out off hwy 1 may attract business' downtown. It sure would be nice if we had something to replace Gottschalks, I agree.
Rebecca Tait February 14, 2012 at 07:57 PM
Costco is one of the best big companies going. They have a wonderful reputation of treating their customers and employees right. They, as a rule, do not mark up prices more than 14-15% of their cost... It would generate great revenue for this city. Other than Grocery Outlet and Target, we have nothing here. How nice to have a place to buy organic, good products at reasonable prices. Let people drive here for a change rather than us having to drive 25-30 miles to go to a Costco, New Leaf, or Trader Joes. Lets get some "quality", healthy stores in Watsonville. ( Hey, they would probably not only hire people, but they would get their produce right here - organic that is) More income for the city. Becca - proud resident of beautiful Watsonville.
Cathy P. February 14, 2012 at 09:02 PM
Man oh man Rebecca, if we had a Trader Joe's, I'd be in shopping heaven!
Rebecca Tait February 15, 2012 at 02:41 AM
We grow so much here...everywhere you look there are fields. This town deserves and needs places where you can purchase organic, pesticide-free, non GMO food. We do have the Redman's Organic Food Stand (which is great), but they are real small and only open a few days a week. Come on Watsonville, lets get our local economy going. Costco would generate great income to the city....and create jobs (full and part time).
Jennifer Squires April 19, 2012 at 01:45 AM
Update on annexation: http://watsonville.patch.com/articles/a-push-for-farmland-annexation-commercial-development

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